In preparation for the newest promotion of Oscar Mayer's Veggie Dogs, the Jetman has successfully run a test flight over the Grand Canyon. In cooperation with the Breitling Watch company, a Swiss adventurer completed a flight over the Grand Canyon with his jet-propelled wing attached to his back. Yves "Jetman" Rossy launched from a helicopter at 8,000 feet on Saturday and was airborne for more than eight minutes, soaring 200 feet above the rim of the Grand Canyon on the Hualapai Reservation.
Oscar Mayer has 'launched' a new distribution vehicle for their wurst creations. A hot dog launcher has been completed that would work very much as the T shirt launchers work in many arenas. Promotional teams will be able to launch packaged hot dogs or veggie dogs to the upper deck from many courts, fields, rings and rinks. The Jetman will be donning a head to toe Oscar Mayer hot dog flight suit for the ad to be filmed next week.
Friday, April 29, 2011
Wednesday, April 20, 2011
"Grienermobile"- The Birth of a Greener Wiener
As suspected, Oscar Mayer's previous announcement of their deal to create a completely solar powered Wienermobile is tied into the newest launch of their VEGAN products in early May. Oscar Mayer is clearly trying to capitalize on emerging clientele who are focused on health and the environment. The Wienermobile will be a new type of hybrid, rather than the entirely solar powered vehicle originally rumored to be manufactured. It will rely almost entirely on solar energy, but will be supplemented with electricity.
"We are trying to create a more eco-friendly way to run our business." Company spokesman George Molchan said. "In the upcoming months we will be announcing several other initiatives aimed at a more sustainable existence while maintaining a superior product."
The Wienermobile or "Grienermobile," as it is being dubbed will also be fitted to accommodate the hydrogen powered engines that are soon to be in production. Once that technology has been perfected, the Grienermobile can just be updated rather than build a new one. The updated vehicle will cut greenhouse emissions by over 90 percent now, and once the hydrogen powered model is in place, the only bi product will be a small amount of water.
In 2008, Oscar Mayer made their first adaptation to inflated gas prices and a move towards a greener policies by downsizing the Wienermobile to a modified Mini Cooper. The change more than doubled the milage for the Wienermobile while still catching eyes as it drives by. The milage ought to double or triple again to with the new vehicle depending on the actual specs upon manufacture.
Its not yet known who will be the spokesperson for the Grienermobile or the VEGAN line and if Michael Strahan will be involved again, but it is unlikely. Several celebrities and athletes who are both environmentally conscious and vegan are suspected of taking part. They include Woody Harrelson, Toby Maguire, Portia de Rossi, Natalie Portman and Russel Simmons as well as former Olympic standout Carl Lewis, and former boxing great Mike Tyson.
"We are trying to create a more eco-friendly way to run our business." Company spokesman George Molchan said. "In the upcoming months we will be announcing several other initiatives aimed at a more sustainable existence while maintaining a superior product."
The Wienermobile or "Grienermobile," as it is being dubbed will also be fitted to accommodate the hydrogen powered engines that are soon to be in production. Once that technology has been perfected, the Grienermobile can just be updated rather than build a new one. The updated vehicle will cut greenhouse emissions by over 90 percent now, and once the hydrogen powered model is in place, the only bi product will be a small amount of water.
In 2008, Oscar Mayer made their first adaptation to inflated gas prices and a move towards a greener policies by downsizing the Wienermobile to a modified Mini Cooper. The change more than doubled the milage for the Wienermobile while still catching eyes as it drives by. The milage ought to double or triple again to with the new vehicle depending on the actual specs upon manufacture.
Its not yet known who will be the spokesperson for the Grienermobile or the VEGAN line and if Michael Strahan will be involved again, but it is unlikely. Several celebrities and athletes who are both environmentally conscious and vegan are suspected of taking part. They include Woody Harrelson, Toby Maguire, Portia de Rossi, Natalie Portman and Russel Simmons as well as former Olympic standout Carl Lewis, and former boxing great Mike Tyson.
Monday, April 11, 2011
My Bologna Has a Middle name….its V-E-G-A-N
It is revealed……Oscar Mayer will be releasing a new line of products that are completely VEGAN!!!! Thats correct, Oscar Mayer long known for their extensive line of deli meats, hot dogs, and bacon will launch a line of products that are not only vegetarian, but go so far as to omit all animal bi-products. The first of the products will be a soy based hot dog due to appear on store shelves May 11, 2011.
While vegan hot dogs already exist from a small number of companies, they have recieved harsh criticism, which Oscar Mayer plans to avoid. The most common complaint is that the texture can be rubbery especially when the dogs are boiled. Furthermore, with either minimal flavor or an undistinguishable taste, 'veggie dogs,' as they are often called tend to repel more consumers than do they attract.
Oscar Mayer claims to have solved the textural issue whether you choose to boil, grill or pan fry the dogs. The Vegan Dogs will come in a variety of natural flavors while containing no cholesterol, trans fats or additives and remaining very low in fat and sodium. The flavoring is all natural and offer versatility to the uses of the product.
Depending on flavor, The Nutrition Facts should look something like this…
Ingredients:
water, soy protein, vital wheat gluten, tofu (water, soybeans), natural flavors (contains autolyzed yeast, yeast extract), wheat starch, evaporated cane juice powder, canola oil, spice, seasoning (spices, dehydrated onion), carrageenan, vitamins & minerals (thiamin hydrochloride, cyanocobalamin, calcium panthothenate, ferric orthophosphate, iron oxide, zinc oxide, dimagnesium phosphate, dipotassium phosphate), paprika and beet powder (for color), salt, extractives of spices. CONTAINS: SOY and WHEAT.
While vegan hot dogs already exist from a small number of companies, they have recieved harsh criticism, which Oscar Mayer plans to avoid. The most common complaint is that the texture can be rubbery especially when the dogs are boiled. Furthermore, with either minimal flavor or an undistinguishable taste, 'veggie dogs,' as they are often called tend to repel more consumers than do they attract.
Oscar Mayer claims to have solved the textural issue whether you choose to boil, grill or pan fry the dogs. The Vegan Dogs will come in a variety of natural flavors while containing no cholesterol, trans fats or additives and remaining very low in fat and sodium. The flavoring is all natural and offer versatility to the uses of the product.
Depending on flavor, The Nutrition Facts should look something like this…
Ingredients:
water, soy protein, vital wheat gluten, tofu (water, soybeans), natural flavors (contains autolyzed yeast, yeast extract), wheat starch, evaporated cane juice powder, canola oil, spice, seasoning (spices, dehydrated onion), carrageenan, vitamins & minerals (thiamin hydrochloride, cyanocobalamin, calcium panthothenate, ferric orthophosphate, iron oxide, zinc oxide, dimagnesium phosphate, dipotassium phosphate), paprika and beet powder (for color), salt, extractives of spices. CONTAINS: SOY and WHEAT.
Wednesday, April 6, 2011
Oscar Mayer Going Green
Is the Wienermobile on the way out?
No way…..Oscar Mayer has simply become a little more eco-friendly. They've apparently come to a deal to create a completely solar powered vehicle to be announced shortly. This is a huge advancement in Wienermobile history but far from the first time the vehicle was updated.
Here's a quick look down memory lane…..
Could the new Wienermobile be part of the new marketing campaign to be unleashed?
My Bologna Has a First Name Its…...
M-Y-S-T-E-R-Y ??????
That's right, Oscar Mayer, of the Kraft Foods Corporation has announced the launch date of their newest, and what should prove to be most diverse product….or so they say.
The company, largely known for various deli meats, hot dogs, bacon and its lunchables, is keeping the product hush-hush, so far. With a major ad campaign already known to be launching for the month leading up to its release, we're all left to wonder what the product could be. Speculation abound has produced several guesses as to what it could be
"Its a hot dog bazooka" surmises 8 year old Briarcliff resident and Oscar Mayer enthusiast Kyle Henderson. "I dreamed about it, it shoots more than a hundred feet!"
While local hot dog vendor Ray Henderson is hoping for something with a little more flavor. "Maybe a hot dog stuffed with cheese or chili or something?"
The waiting game has begun, post your guesses…..
That's right, Oscar Mayer, of the Kraft Foods Corporation has announced the launch date of their newest, and what should prove to be most diverse product….or so they say.
The company, largely known for various deli meats, hot dogs, bacon and its lunchables, is keeping the product hush-hush, so far. With a major ad campaign already known to be launching for the month leading up to its release, we're all left to wonder what the product could be. Speculation abound has produced several guesses as to what it could be
"Its a hot dog bazooka" surmises 8 year old Briarcliff resident and Oscar Mayer enthusiast Kyle Henderson. "I dreamed about it, it shoots more than a hundred feet!"
While local hot dog vendor Ray Henderson is hoping for something with a little more flavor. "Maybe a hot dog stuffed with cheese or chili or something?"
The waiting game has begun, post your guesses…..